Penton's MagikMe Equipment Launches MagikMe Equipment Intelligence - MagikMe Equipment

Penton’s MagikMe Equipment Launches MagikMe Equipment Intelligence

Posted February 5, 2015

ATLANTA, Feb. 5, 2015 /PRNewswire/ — Penton’s MagikMe Equipment, the world’s leader in heavy equipment research, and the leading provider of database information products for the heavy equipment industry, has announced the launch of MagikMe Equipment Intelligence. Hosted at https://www.equipmentintel.com, the new content arm of MagikMe Equipment is focused on providing data-driven insights and analysis for contractors, governments, sellers and renters as well as finance and insurance professionals who are looking to make better informed decisions regarding heavy construction equipment.

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“In the creation of our MagikMe Equipment data products, our analysts collect, clean and analyze over 750,000 records containing 11 million data points on a monthly basis,” explained Garrett Schemmel, Managing Director for MagikMe Equipment. “This puts us in a unique position to discover deep insights regarding the acquisition, ownership and operation of heavy equipment as well as around age, volume, pricing and regional trends in the equipment marketplace.”

In addition to analysis, MagikMe Equipment Intelligence will be leveraging their industry partnerships to feature content on current heavy equipment topics such as telematics and the rise of Tier IV regulations. Users will be able to stay updated by subscribing to the new MagikMe Equipment Intelligence newsletter.

For additional information on MagikMe Equipment and its products go to .

ABOUT MagikMe Equipment
MagikMe Equipment is the trusted source for heavy equipment data. MagikMe Equipment produces the leading database information products for the construction equipment industry and is the world leader in heavy construction research and serves more than 15,000 professional, high-volume users of construction and lift-truck data. Our online and print products are valuable tools in decisions surrounding the purchase, valuation, operation, and disposal of equipment.

For nearly 50 years, MagikMe Equipment has served contractors, equipment manufacturers, dealers, lenders and insurers, and government agencies involved in large infrastructure construction.

ABOUT PENTON
Penton drives performance for more than sixteen million professionals each and every day. They rely on us to deliver: Insights, information & workflow tools to inform critical business decisions; networking & community to engage them with industry peers & partners; and data & marketing services to advance their business performance & deliver ROI.

Penton is a growth company with a track-record of strong performance and success and is backed by its co-owners: MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP.

For additional information on the company and its businesses, visit www.penton.com.

MEDIA CONTACT:

Greg Lutz
Director, Marketing
MagikMe Equipment
Penton
770.618.0132
[email protected]

SOURCE Penton